💡 Why does the design of your cards matter?
A well-designed card doesn't just look good: it communicates professionalism, reinforces your brand and motivates your customers to use it again and again. It's the first visual point of contact between your loyalty program and your community.
With Welcome Back, you can design personalized digital cards and add them to your customers' Apple Wallet or Google Wallet in seconds. The design you choose will be key to making sure that card doesn't go unnoticed.
🎯 Keys to creating a standout card
1. Use your visual identity
Make use of your brand's colors, fonts and logos. A recognizable card builds trust and reinforces your image in your customers' everyday lives.
👉 Example:
2. Embrace simplicity
Cards should be clear and functional. Avoid cluttering them with unnecessary text or images. On small screens, less is more.
Use your logo as the visual focus.
Add a subtle background or gradient if applicable.
Keep the text to 1 or 2 lines maximum.
3. Highlight the main benefit
If your card accumulates points, gives access to discounts or unlocks experiences, make that message clear from the design.
💬 Example: "Earn points on every purchase", "Redeem for exclusive products", "Your benefits club".
4. Adapt the design to the context
Do you have more than one branch? Do you offer different customer categories? Welcome Back lets you create multiple cards for different segments, each with its own design.
🛠️ How do I design my card in Welcome Back?
Go to your dashboard here!
Create or edit your pass
Customize the fields: color, logo, background, name, benefit type
Preview in real time
Save and you're done!
📌 You can change the design at any time without affecting the operation of cards already activated.
🧡 Welcome Back: Design without complications
Our platform was created so that any business — without the need for technical or design knowledge — can have a professional digital card in minutes.
🚀 Ready to create a card your customers will want to use?
Start now and transform a simple card into an unforgettable brand experience.
📐 Image technical specifications
To avoid errors when uploading images to your card, use the correct formats and sizes for each field:
Image | Format | Recommended size | Background |
Logo | PNG | Minimum 100×100 px (square) | Transparent |
Strip (card banner) | PNG or JPG | 375×123 px | Any |
Icon | PNG | 29×29 px (or multiples: 58×58, 87×87) | Solid (no transparency) |
⚠️ Maximum file size is 2 MB. Larger files may cause upload errors.
❌ Common image upload errors
Logo has a white or colored background: The logo must have a transparent background (PNG with alpha channel). If it has a background, a colored square will appear around the logo on the card.
Incorrect format: Make sure the file is actually PNG or JPG. WEBP, HEIC, or BMP files are not supported.
File too large: If the file exceeds 2 MB, compress it before uploading. You can use free tools like TinyPNG (tinypng.com).
Strip with incorrect dimensions: If the strip appears cropped or distorted, check that the dimensions are 375×123 px.