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Best practices by business type

How to get the most out of Welcome Back for your type of venue: restaurants, cafes, and bars

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Written by Seba de Welcome Back

Each type of business has its own rhythms, customers, and opportunities. Here's how to adapt Welcome Back to your operation so it works from day one.

Restaurants

Points program: Restaurants tend to have higher average tickets. A good rule is 1 point per $1,000 CLP spent, with redemption starting at 500 points. This drives repeat visits without making rewards feel out of reach.

Automation: Set up an inactivity trigger at 30 days to bring back customers who haven't visited. A "We miss you" message with a free appetizer converts well.

Scanners: Assign one scanner per table server or cashier for cleaner reporting. Use forced points at lunch rush to speed up checkout.

Coffee shops

Stamp program: The classic "buy 9, get 1 free" model works perfectly with Welcome Back stamps. Set your cycle size to 9 or 10 and configure a free coffee as the earned reward.

Welcome points: Give 1 stamp at enrollment to get customers started immediately — a full empty card feels discouraging.

Bars and casual dining

Cashback program: Works well when ticket amounts vary significantly. 5% cashback on every purchase feels tangible and immediate.

Push notifications: Use them for happy hour reminders and special events. Keep it to 1-2 per week maximum.

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